GAME CHANGERS – INFLUENCER KIT

Bastion

In the late fall of 2023, TAKEOFF embarked on an exciting project in collaboration with our client, Bastion, for the Game Changers tournament in Sao Paulo.

VALORANT GAME CHANGERS CHAMPIONSHIP

After a year of intense regional competition, the world’s best Game Changers teams are set to battle for the title of World Champion. From November 28th to December 3rd, São Paulo, Brazil, will play host to the VALORANT Game Changers Championship 2023 — an event that promises to ignite the competitive spark in every VALORANT player.

More info: https://valorantesports.com/news/game-changers-2023-everything-you-need-to-know/

CREATIVE PROCESS

Mandated directly by Bastion, our European team was mandated with the creation of 35 influencer kits tailored for female influencers and content creators across the United Kingdom. The goal: to amplify the reach and impact of Game Changers while emphasizing the significance of celebrating female gaming talent. From concept to design and production, TAKEOFF meticulously crafted these influencer kits, ensuring an inclusive array of gifts and goodies that resonated with everyone.

At the heart of our creative approach was the tournament’s powerful ‘LOUDER’ concept, embodying a fearless energy that permeated Game Changers—a spirit determined to silence doubters and confront challenges head-on. Encased in vibrant Game Changers printed packaging, each influencer kit featured a custom LED RGB lamp adorned with the iconic Valorant logo, an engraved LOUDER keyring exuding pride, and a sizable, colorful gaming mat.

OTHER PROJECTS