Toronto themed Xbox One X
designed by Bryan Espiritu

Toronto themed Xbox One X designed by Bryan Espiritu

TAKEOFF Creative mission

Microsoft Canada collaborated with Frenzy and the artist Bryan Espiritu in order to create the design for five Toronto themed Xbox One X. To this end each design is unique and reflects the five boroughs of Toronto:  Downtown, Uptown, Eastend, Westend and Toronto general. Finally consoles have been given away to random downloader of Frenzy application.

Following Bryan Espiritu’s designs, Takeoff Creative’s mission was to produce the consoles and controllers with a different experience for each borough. So, in order to create gorgeous kits, we mixed different techniques to give each hardware a unique look and feel.

Here’s some articles talking about these fantastic Xbox :

Frenzy
Brockstargaming 
Highsnobiety
Sidewalkhustle

Project Details

Client: Microsoft Canada

Date: May 4, 2018



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